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Privacy Policy

William Hill is committed to protecting your personal data and ensuring that you are aware of how we use, store, and share any information provided by you.

Personal Data refers to any information that can be used to identify or contact a living individual (data subject). This includes but not limited to name, address, phone number, email ID, login credentials, order history etc.

How We Collect Personal Data

We collect personal data in several ways:

  • Directly: When you interact with our website by creating an account, purchasing products, or communicating with us through chat.
  • Indirectly: Through third-party platforms like social media where you have chosen to link your account to ours.

What Types of Cookies Does Our Website Use?

Cookies are used on this site primarily for analytical purposes. This allows us to understand how users interact with our website and what pages they visit most frequently. However, if you wish not to accept these cookies then please look at the settings in your web browser.

Your Rights

You have various rights under data protection laws:

  • Right of access: The right to know whether we process any personal data about you, which includes providing access to such data.
  • Right to correction: You can ask us to correct or update your information if it is inaccurate.
  • Erasure (right to be forgotten): In some cases, you may request that all personal data held by William Hill be erased from our records.
  • Restriction of processing: This means we cannot use your personal data in certain ways unless a lawful basis exists for doing so.

Data Security

We implement security measures designed to prevent unauthorised access. However, the transmission of information via internet or email is not completely secure and William Hill shall have no liability to any user or third party for loss or damage resulting from the use of this website or the reliance upon termination of an internet connection during the communication process.

Transfers of Personal Data

We are a global company with operations in various jurisdictions. To support our business activities we may transfer your personal data outside your country and to countries that have different privacy standards than those in force in your jurisdiction which includes but not limited to third party service providers who assist us in providing products or services.

Retention Periods

The length of time for retention varies based on the purpose:

  • To meet any legal, tax, accounting requirements or record-keeping requirements.
  • For a longer period where we can demonstrate that you have consented to such use or it is necessary and proportionate for us to do so.